Remarks from Dr. Mike Rich

Media in its broadest sense is a means of transmission. Dr. Rich went from film making to Medical School. Explains that Doctors own medicines, define disease and write prescriptions and run tests. Patients come in only when they are the ones who take or don't take the doctors advice. Rich says we need to bring patient in sooner.

Media affecting kids. In history kids mostly died from infectious diseases and cancer. Medical community didn't have antibiotics and couldn't help.

This Century leading causes of death in youth: unintended injury, homicide and suicide. As well as irresponsible sexual behavior and eating behavior. All these generally stem fromm media info about nutrition and sexual relations.

Those who consume more screen media are more likely to be discontent, obese, and unhappy.

We need to understand that educational media/ TV is redundant because all media is educational. You are always learning. Center on Media and Child Health take media away from right and wrong issues (first amendment vs. censorship). Media is such an important part of life citizens spend an absurd amount of time consuming media. We need to pay more attention to it. Understand how it affects us.

Research Media and get it out in a format that young people and others can understand. Empower young people to understand that the media is changing them.